Online dating fraud: How to identify the most likely scammer profiles
From purchases made with stolen credit xating to phishing schemes, fraudsters are always looking for new and novel approaches to scamming victims. Back in October, we did a deep dive into transactional fraud, sifting through Sift Science data to discover which U. Sometimes, fake profiles are set up by organized crime rings who use bots to send phony messages and coax victims into parting with their money.
Romance scams are a huge, costly, and disturbing problem. For the dating sites that host websute fake profiles, the problem can also come with damaging consequences. Their brand reputations are at stake. But how rampant are fake dating profiles? We analyzed dating website fake profiles sampling of more than 8 million profiles created in websitf past year on dating sites that use Sift Science dating website fake profiles find out how many phony profiles had been blocked during that period.
We also found that: Location is common signal used, in conjunction with other clues, to determine whether a user is a fraudster. So, what about dating site users? Typically, location is determined via shipping, billing, or IP address — but in this case, we took the location directly from what someone had filled in on their profile. Creating rules like this is far too black-and-white to effectively deal with something as nuanced as fraud, and dating website fake profiles run datibg risk of inadvertently blocking good users.
Our algorithms process a variety of potential fraud signals, both industry standard like IP address, account age, location, etc. The good news is that the profiles fkae looked into datinv saw the light of day, since they were proflles blocked or deleted after being flagged as phony. Still, users of dating sites should — as always — stay vigilant and practice healthy skepticism. Your email address will not be published. Account Takeover Payment Fraud Datjng Abuse Promo Abuse Account Abuse Device Fingerprinting How It Works Mobile.
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Contact Contact Sales Contact Support Visit Our Help Center Contact Partnerships. About Jobs Blog Email Us. BLOG HOME What Percentage of Dating Profiles Are Fake? Sarah Beldo February 08, Fraud Insights. One factor contributing to this is the relatively small number of dating site users in this age group. Location, location, location Location is common signal used, in conjunction with other clues, to determine whether a user is a fraudster.
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