MATE SELECTION THEORIES
Difference Between How Women and Men Choose Partners. A hamburger that's 90 per cent fat-free sounds a lot better than one with 10 per cent fat. Difference between dating and mate selection even when the choices are the same, humans are hard-wired to prefer the more positive option. This is because of what's known as the "framing effect," a principle that new research from Concordia has proved applies to mate selection, too.
The study - co-authored by Concordia marketing professor Gad Saad and Wilfrid Laurier University's Tripat Gill, and published in the journal Evolution and Human Behavior difference between dating and mate selection shows that when we choose partner, the framing effect is even stronger in women than it is for men. So we hypothesized that women would selectiom be more leery of negatively framed information when evaluating a prospective mate.
Participants were given positively and negatively framed descriptions of potential partners. Attractive body more important to men Attractive face more important to men Earning potential more important to women Ambition more important to women Kindness equally important to both Intelligence equally important to both Participants evaluated both high-quality e.
More often than not, women said they were far less likely to date the potential mates described in the negatively framed descriptions - even though in each instance, they were being presented with exactly the same information as in the positively framed descriptions. Women also proved more susceptible to framing effects in attributes like ambition and earning potential, while men responded more strongly to framing when physical attractiveness was described.
This research highlights how an evolutionary lens could help explain the biological origins of seemingly "irrational" decision-making nate like the framing effect. What will I receive? Guides and Fact Sheets. Loan Information for low income singles, families, seniors and disabled. Includes home, vehicle and personal loans. Famous People with Disabilities - Well known people with disabilities amte conditions who contributed to society.
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